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Degree Overview

Bachelor of Business Administration

Jessica Martin, Bachelor of Business Administration, Class of 2018
Jessica Martin, Bachelor of Business Administration, Class of 2018

The Bachelor of Business Administration (BBA) degree program focuses on preparing students with the knowledge and skills they will need to pursue entry-level business careers*. The BBA degree courses are designed to help students discover how to adapt business strategies and techniques to accommodate changing marketplace conditions and to provide students with opportunities to understand and apply effective management and leadership skills. Through case studies and intensive projects, students will have the opportunity to gain the ability to assess organizational needs and implement effective improvement scenarios as they earn the Bachelor of Business Administration degree.

*South University does not promise or guarantee employment.

Accreditation Council for Business Schools and Programs

Accredited by the Accreditation Council for Business Schools and Programs ([ACBSP] 11520 West 119th Street; Overland Park, KS 66213; 913-339-9356; www.acbsp.org).

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Campuses offer flexible learning formats* including: on-campus, virtual instructions, and online courses.

*Clinical, practicum, and externship requirements exist in certain programs and require field experiences. Learning formats may not be flexible.

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Success Stories

Outstanding Education for Remarkable Careers

We're committed to helping our graduates make impact in their professional and personal lives. We applaud our business and technology alumni and the difference they make. 

Jennifer Hunter Atkinson null
Jennifer Hunter Atkinson Grad Alumni
Class of '16
Bachelor of Business Administration-South University, Savannah

“South has undoubtedly played a pivotal role in steering my life into a direction I’m proud of. Through the last two years, I have gained tremendous support from my professors and I feel part of a community that challenges me to achieve personal and professional goals.”

Jefferson Reid 2012
Jefferson Reid Grad Alumni
Class of '12
Bachelor of Business Administration-South University, Savannah

“I wanted to stay in project management, but I knew my associate’s degree in aviation technology wouldn’t allow me to get where I wanted to be. A business degree was most relevant to the experience I had gained in the workforce. South University professors do a good job of teaching the concepts and then combining them.”

Annette Tornberg 2013
Annette Tornberg Grad Alumni
Class of '13
Associate of Science in Business Administration-South University, Online Programs

“I feel that if I did not go back to school to further my education, my job search would not have come to this conclusion. I attended college twice in my twenties, but dropped out due to lack of enthusiasm. Going back to school and completing it online is why I am now finally employed. Don’t give up. You are never too old to learn.”

Lauren Elsberry null
Lauren Elsberry Grad Alumni
Class of '12
MBA in Healthcare Administration-South University, Atlanta

“This program has helped make me better. It improved my time management. It improved my organization. I think because of its accelerated pace, it created those unexpected benefits. The classes I have taken in the AMBA program are relevant to my new position. I know my degree was something they looked at. South University has a good reputation; people have heard of it.”

Endora Todd 2004
Endora Todd Grad Alumni
Class of '04
Bachelor of Business Administration-South University, Montgomery

“The organization serves a unique population of students who see value in small class sizes, individual attention and support before, during and after graduation”